“More revenue” is thinking too small.
Wholeness is the goal.
You’ve been a solopreneur long enough to know that expertise alone isn’t a growth strategy.
So you’ve started asking bigger questions.
Questioning the sustainability of how you’re running your business.
Questioning whether your marketing is just taking up space and not doing much else.
Questioning what the intersection of abundance and well-being actually looks like for you.
You’ve coasted on referrals for years, but that momentum is tapering off.
You’re stuck in the ‘more money = more hours’ loop, and it’s choking your quality of life.
You’re not interested in “Scale into an agency!” advice, but you are looking for revenue growth.
You’re an expert in your space, but your messaging doesn't reflect that.
You’ve proven you can survive on grit, but thriving requires a new you, and you don’t want to walk that journey alone anymore.
You’re excellent at implementing — when the strategy makes sense to you.
Freelancer Mode isn’t a flaw.
It’s a stage you’ve outgrown.
Staying afloat is the #1 goal of the early entrepreneurship days. So of course, you enthusiastically signed anyone who came knocking, and dedicated nights and weekends to client deadlines.
But now that you’re a seasoned expert with an impressive track record, maintaining those hustle habits is just strain masquerading as success.
If you’ve been making full-time income from your work for 5+ years, you’ve built a BUSINESS. And every healthy business needs a leader.
It’s time to start leading your one-person business like the CEO you are. I’m here to help.
“Working with Annika is like unpacking and sorting all the boxes in your brain. She creates lots of psychological safety up front and then has this incredibly perceptive ability to process the ideas in those boxes and connect all the dots. As someone who works solo, having this type of thought partnership has been incredibly useful for me.”
— Kyra Marcano, Founder and Principal Consultant
Give your solo business a second brain.
You need someone who’s walked this transition already, and can articulate a path forward grounded in a decade of experience, with room for your way of doing things.
You need someone who understands the constraints of running a solo business, and can offer a solution that doesn’t require scaling into the big team you don’t want.
You need someone who can offer strategic advice, while also being a steadying presence as you navigate the self-trust and emotional safety needed for more visibility and self-advocacy.
You need someone to help you refine your client-getting and client retention system to keep you fully booked without sliding back into non-stop hustle.
You need someone who can help you craft the big-sky picture and also walk through the weeds of the nitty gritty with you, shoulder to shoulder.
“You clarified more in an hour than I’ve been able to piece together over 4 years and thousands of dollars on other coaches, workshops, books, etc. I expected to learn new strategies, but having everything personalized to my industry and brand is a next-level differentiator! I've been working on my business in isolation, so it’s been so powerful to experience the incredible level of intention and expertise you bring to this partnership.”
— Beth Paulsen, B2B Saas Graphic Designer
Here’s how we’ll work together:
Hypothetical business discussions spinning in circles make my head hurt, too. This is not that.
Expect practical and reasonably-paced business momentum. We’ll design a roadmap based on your top priorities and capacity. Common areas of focus include:
Credibility Messaging: Clarify your unique industry POV and shape a messaging foundation that gets your expertise seen, shared, and sought after—without burning out on every platform.
Sustainable Profit Architecture: Update your pricing and services structure to reflect your expertise, make finances more predictable, and protect your income all the way into retirement.
Signature Service Delivery: Streamline the behind-the-scenes with repeatable processes and assets that protect your energy and elevate the client experience from start to finish.
Thought Leadership Visibility: Land placements with media outlets and podcasts that spark new client opportunities and open the door to speaking revenue, if that’s an aspiration.
What You’ll Get:
12 x 60-minute consecutive weekly 1:1 video calls
Email support between calls for any impromptu questions or implementation difficulties you need help with
Personalized editorial feedback on all assets/copywriting
A reliable sounding board offering perspective and advice, walking beside you through every challenge and celebration.
Investment: $4,000
Payment plan available.
"I have been in this space for over a decade and Annika remains one of the most talented humans I have ever worked with. She is a rare combination of deep creativity, sharp strategy and fierce initiative."
- Angie Wheeler, Senior Creative Strategist
“Annika navigates messaging and positioning with precision and creativity. Working with her has been an absolute joy—her talent, insight, and dedication make her an invaluable partner."